Portfolio

PipelineDeals (or Pipeline) needed to create a design system that created a source of truth for designers and engineers to be able to pull from. As well as updating the application to be more streamlined and modern.

The platform is built on a card based system to be available to thousands of end clients. In this system I created workflow, collaborated with product owner, developers, and created a new position for designers. While on this project I launched websites for important clients including Ford Cadillac and Chevrolet.

PipelineDeals has been around for 16 years and was in need of a major search redesign. Users have hundreds to thousands of records and it was time consuming for them to find the correct record.

The project was unique that I was able to think through all aspects of the application and not just the solution. I was able to identify the problem, find the solution, decide features for MVP and design the UI direction.